The two Episode One Trailers!
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I Will never forget the night of November 17, 1998. The first trailer came out for Episode One and I went to see it with my girlfriend, Andi, attached to Meet Joe Black. They showed it once before the movie and once after the credits for the fans who had visited starwars.com. I had never seen people stand up and cheer for a preveiw before. It was awesome.
The second Trailer came out March 12, 1999. It was attached to the movie Wing Commander which I would have never paid money to see if it wasn't for the new Star Wars trailer. This preview put that extra bit of excitment into the blood just a few months before the movie hit the big screen.
